California Privacy Policy
This policy was last updated October 19, 2023
Ace Parking Management, Inc. (the “Company”) has developed this Privacy Policy out of respect for the privacy of our customers and visitors to our Website. This policy describes the personal information we collect, use, and disclose about individual consumers and website visitors who are California residents. This policy applies only to California residents who are natural persons; it does not apply to any entities (whether business, non-profit, or governmental) or to any person who is not a California resident. For California residents, this policy supplements and modifies, but does not replace, our general Privacy Policy, which can be accessed HERE.
Whenever you visit our website, we will collect some information from you automatically simply by you visiting and navigating through this site, and some voluntarily when you submit information using a form on the website, request information, or use any of the other interactive portions of our Website. Through this website, we will collect information that can identify you and/or your activity.
And whenever you communicate, interact, or do business with us, whether online or at any Company locations or stores, we will be collecting personal information from you or about you in the course of our interaction or dealings with you.
Ace Parking Management, Inc. may collect the following categories of personal information about you based on your specific transactions and interactions with the Company or its website. For each category of information, we identify examples of the category, the business purposes for which we use the information in that category, the categories of sources from which the information is collected, and the categories of third parties with whom we have shared the information in the last 12 months.
Category | Examples | Business Purpose | Sources | Shared in Last 12 Months With |
Personal Identifiers & Contact Information | Name, alias, email address, account username and password | 1, 2, 3, 9 | From you the consumer; From businesses we partner with where we provide services | A, B, C, D, E |
Commercial Transactional Data | Records of products or services provided, purchasing history, credit card number, debit card number, or any other methods of payment for our products and services | 1, 3 | From you the consumer; From businesses we partner with where we provide services | A, B, C, E |
Biometric Data | Voice recordings of customer calls recorded for training or quality assurance purposes; surveillance footage on Company property | 1, 2, 9 | From you the consumer; through our observation of visitors to our Company properties | Not shared |
Internet Activity | Browsing history, search history, type of browser used, cookies, device used to access the site, domain name from which our site was accessed | 3, 4, 5, 6, 7, 8, 9 | Visitors of our website and the device and browser used to access the website | D |
Geolocation Data | IP address | 3, 4, 5, 6, 7, 8, 9 | Visitors of our website and the device and browser used to access the website | D |
Mobile Device Data | Information collected when you navigate, access or use any of our websites via mobile device, including device type, software type | 3, 4, 5, 6, 7, 8, 9 | Visitors of our website and the device and browser used to access the website | D |
Vehicle Information | License plate numbers | 1, 9 | From you the consumer; through our observation of visitors to our Company properties; Automatic License Plate Readers; From businesses we partner with where we provide services | A, B |
The Company may use your personal information and share it with various service providers and third parties for the following business purposes:
# | Business Reason |
1 | To process, complete, and maintain records on transactions |
2 | To debug, identify, and repair errors that impair the existing intended functionality of our website |
3 | To provide interest-based and targeted advertising |
4 | To improve user experience on our website |
5 | To understand the demographics of our website visitors |
6 | To detect security incidents |
7 | To debug, identify, and repair errors that impair existing intended functionality of our website |
8 | To protect against malicious or illegal activity and prosecute those responsible |
9 | To verify and respond to consumer requests |
The Company may share your personal information with the following categories of service providers or third-party businesses depending on your transactions or interactions with the Company:
- Businesses we partner with where we provide services.
- Government agencies
- Promotional or other fulfillment vendors
- Marketing support vendors
- Transaction support vendors (e.g., payment processors)
Do we sell any of your personal information?
The Company does NOT and will not sell your personal information in exchange for monetary consideration. However, we may provide some of your information to third parties for other valuable consideration. Specifically, we may share information with third-party websites and social media platforms about visitors to this Website for purposes of targeting advertisements of our products and services to you when you visit other websites. The Company allows IP addresses and other cookie-related data to be collected in an automated manner and managed by our marketing vendors in order to provide you with targeted ads based on what you appear to be interested in as a result of your activity online, both on our website and elsewhere. Other than this sole exception, we do not and will not disclose your personal information to any third party in exchange for monetary or other valuable consideration. We do not at any point or under any circumstance sell or otherwise trade the personal information of any minors.
Notice of Right to Opt-Out of Sale of Your Information
While the Company does not sell your personal information in exchange for money, we may share your personal information for other valuable consideration in the one circumstance described above. This is the only circumstance where your personal information may be disclosed in exchange for valuable consideration. You have the right to tell the Company NOT to sell your personal information. You have the full and free right to opt-out of the Company’s disclosure of your personal information to any third parties where the disclosure constitutes a “sale” as defined by the California Consumer Privacy Act. You may exercise your right to opt out without fear of discrimination for doing so. To opt-out of the Company’s selling of your information, meaning the Company will not disclose your information to third parties for any monetary or other valuable consideration, you can do any of the following: Click HERE to be taken to an online opt-out submission form. Visit the Company’s website at aceparking.com Click on “Do Not Sell My Info” to be taken to an online submission form. Visit any Company location to request a paper opt-out submission form. If you are unable to submit an opt-out through any of the above methods, please call the Company’s toll-free privacy line at 1-888-682-5274 for assistance and a Company representative will assist in meeting your needs. You can have an Authorized Agent submit a request on your behalf if you both come into a Company location and provide proof of identity with a driver’s license or passport and provide your consent via mail-in form for the Authorized Agent to complete your verifiable consumer request. To submit an opt-out through the use of an authorized agent, you must provide that agent with written permission to submit an opt-out on your behalf. The Company maintains the right to deny any request from an authorized agent that does not submit sufficient proof that they have been authorized by you to act on your behalf. A request to opt out need not be a verifiable consumer request. However, we may deny a request to opt out if we have a good faith, reasonable, and documented belief that a request to opt out is fraudulent. If we deny your request to opt out, we shall inform you of our decision not to comply and provide an explanation as to why we believe the request is fraudulent. |
Third-party vendors
The Company may use other companies and individuals to perform certain functions on our behalf. Examples include administering e-mail services and running special promotions. Such parties only have access to the personal information needed to perform these functions and may not use or store the information for any other purpose. Subscribers or site visitors will never receive unsolicited e-mail messages from vendors working on our behalf.
Business transfers:
In the event the Company sells or transfers a particular portion of its business assets, consumer information may be one of the business assets transferred as part of the transaction. If substantially all of the assets of the Company are acquired, consumer information may be transferred as part of the acquisition.
Compliance with law/safety:
The Company may disclose specific personal information based on a good faith belief that such disclosure is necessary to comply with or conform to the law or that such disclosure is necessary to protect the users of our Website, the site itself, or the public.
Use of cookies and other tracking technologies
Cookies are small files that a Website may transfer to a user’s computer that reside there for either the duration of the browsing session (session cookies) or on a permanent (until deleted) basis (persistent cookies) that may be used to identify a user, a user’s machine, or a user’s behavior. We make use of cookies under the following circumstances and for the following reasons:
- Compile data about site traffic to offer a better Website experience
- Understand and save visitor preferences for future visits
Do Not Track (DNT) is a privacy preference that users can set if they do not want web services to collect information about their online activity. However, there is currently no universal standard for sending and receiving DNT signals. Due to this lack of universal standards, it would be impossible for us to promise that we comply with all known and unknown DNT standards.
Therefore, we do not respond to DNT signals or other mechanisms that provide a choice regarding the collection of personal information about activities over time and across different Web sites or online services. If a universal standard for DNT becomes available, we may revisit our DNT Policy.
External links:
Our website contains links to other sites. The Company is not responsible for the privacy practices or the content of such websites. To help ensure the protection of your privacy, we recommend that you review the privacy policy of any site you visit via a link from our website.
Children under the age of 16
Our Website is not intended for children under 16 years of age. No one under the age 16 may provide any personal information on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on our Website. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at the email address below.
Your Rights as a California Consumer
If you are a California resident, you have the following rights:
- Right to Know. The right to request, up to 2 times in a 12-month period, that we identify to you (1) the categories of personal information we have collected, disclosed, or sold about you in the last 12 months, (2) the categories of sources from which the personal information was collected, (3) the business purpose for which we use this information, and (4) the categories of third parties with whom we share or have shared your personal information in the last 12 months;
- Right to Access. The right to request, up to 2 times in a 12-month period, that we provide you access to or disclose to you, free of charge, the specific pieces of personal information we have collected about you in the last 12 months;
- Right to Delete. The right to request, up to 2 times in a 12-month period, that we delete personal information that we collected from you, subject to certain exceptions;
- Right to Opt-Out. The right to opt out of the sale of your personal information to third parties;
- The right to designate an authorized agent to submit one of the above requests on your behalf and
- The right to not be discriminated against in receiving different or less favorable pricing, service, or financial incentives for exercising any of the above rights.
You can submit any of the above 4 types of consumer requests by either of the 2 options below:
- Submit an online request on our website at http://datarequests.aceparking.com/.
- Call our privacy toll-free line at 1-888-682-5274.
How we will verify that it is really you submitting the request:
When you submit a Right to Know, Right to Access, or Right to Delete consumer request through one of the methods provided above, we will ask you to provide some information in order to verify your identity and respond to your request. Specifically, we will ask you to verify information that can be used to link your identity to particular records in our possession, which depends on the nature of your relationship and interaction with us. For example, we may need you to provide your name, address, email, phone number, last 4 digits of your SSN and your date of birth. In addition, our third-party identity verification provider will require your authorization to access your credit report. If your sole interaction with us was as a website visitor, then in order to verify your identity, we will need to ask you to provide your name, email, phone number, IP address, device ID, browser ID, and/or cookie ID.
Responding to your Right to Know, Right to Access, and Right to Delete requests
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 45 days or 90 days total from the date we receive your request), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding our receipt of your verifiable consumer request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Responding to your consumer request to opt out of the sale of your personal information
We will act upon a verifiable consumer request to opt out within fifteen (15) days of its receipt. We will notify all third parties to whom we have sold personal information within 90 days of our receipt of your request that you have exercised your right to opt out and instruct them not to further sell the information. We will notify you when this has been completed by mail or electronically, at your option.
A request to opt out need not be a verifiable consumer request. However, we may deny a request to opt-out if we have a good faith, reasonable, and documented belief that a request to opt out is fraudulent. If we deny your request to opt out, we shall inform you of our decision not to comply and provide an explanation as to why we believe the request is fraudulent.
How to authorize an agent to act on your behalf
You can authorize someone else as an Authorized Agent who can submit a consumer request on your behalf. To do so, you must either (a) execute a valid, verifiable, and notarized Power of Attorney or (b) provide other written authorization that we can then verify. When we receive a consumer request submitted on your behalf by an Authorized Agent, that person will be asked to provide written proof that they have your permission to act on your behalf, and we will also contact you and ask you for information to verify your own identity directly with us and not through your Authorized Agent.
Consumers with disabilities
This policy is in a form that is accessible to consumers with disabilities.
Consent to Terms and Conditions
By using this Website, you consent to all Terms and Conditions expressed in this Privacy Policy.
Changes
From time to time, we may modify and/or update this Privacy Policy, so we encourage you to check back on a regular basis to determine if any changes have been made.
Questions About the Policy
If you have any questions about this privacy policy, go to
https://aceparking.com/contact-us, privacy@aceparking.com, or call 1-888-682-5274.